Native apps are programs designed specifically for a particular mobile device operating system (OS) and the corresponding hardware the OS runs on. For instance, an Apple native app can only function within the iOS operating system of iOS devices. The same app cannot function on an Android platform or device.

Native app pros

Since native apps are tailored for and adhere to the guidelines of specific operating systems, they offer advantages such as recognizable user interfaces and optimized aspect ratios for varied screen sizes. These apps also leverage device features more efficiently, ensuring enhanced user experiences, faster performance, and higher engagement.

Native app cons

However, their drawbacks include limited flexibility (due to platform-specific characteristics) and their typically higher development and maintenance costs. Use cases involving rich graphics or a multimedia-intensive user experience fit native apps. For use cases requiring less intense visuals, other applications like hybrid apps or web apps are generally more suitable.

Some examples of native apps

Examples of native apps include the music streaming service Spotify, direction-finder Waze, and the public safety app Geavi.