Jesus Carmelo Arguelles, aka Mel, is a Content Marketing Specialist by profession. Though he holds a bachelor's degree in business administration, he also took courses in fields like computer troubleshooting and data analytics. He also has a wealth of experience in content writing, marketing, education, and customer support.
The face of the user experience (UX) designer has changed with the times. The combination of digital transformation and the ballooning of e-commerce has turned the world into a single market, tightening competition for customers. To grab people’s attention or sell products, the UX designer must go beyond crafting visually appealing and user-friendly websites and
You can’t afford to stand still in the fast-paced world of business. Even big companies like Blockbuster died out due to their inability to grow. The uncertainty of the global economy and international politics makes growth even more vital. Cost-effectively growing your business is called scaling. Ready to become the next startup scaling champ like
People hate defective products. Nobody wants to waste money on products of subpar quality, whether on shoes or software. That is why any business or software development company worth its salt has up-to-date and effective quality management systems. Quality management basically involves crafting and implementing standards and processes to produce the most market-competitive products and
Did you know that Apple co-founder Steve Jobs was a sculptor and a passionate artist? He’s a rare breed who understands the intersection of technology and liberal arts. Jobs believed technology must be combined with art to create meaningful and impactful products. His ethos turned Apple from a garage business to the two trillion-dollar company
You want to build an app for your business but don’t know where to start. You’re in the right place. With hundreds of founders and entrepreneurs consulting with our product strategists on the best course to take about their app development project, I understand how cumbersome it is to explore mobile app development if you
Imagine healing at the push of a button. As of now, that’s only possible in science fiction series like Star Trek. But healthcare apps have come pretty close to making this miracle a reality. If you’re considering building a mobile app, you can make healthcare more accessible to doctors and patients. This can improve the
Did you know that Steve Jobs sought the help of Silicon Valley experts as early as 12 years old? Yes, Jobs boldly asked Hewlett-Packard founder Bill Hewlett for some spare parts. As you can see, even a kid can approach someone more knowledgeable for help. Likewise, you can benefit from a mentor-mentee relationship. But there
In most major economies, around 50% surveyed don’t start a business for fear of failure. And I don’t blame them. After all, it can be scary to waste time and resources setting up or growing your business. That’s why savvy business owners seek mentors. Whether you’re an actual or budding business owner, read this article
Building customer relationships is a tightrope walk. In business, you must strike the balance between customer acquisition and customer retention. Customer acquisition involves finding and attracting new customers through intense marketing campaigns, while customer retention deals with nurturing existing customers to encourage repeat business. Both are crucial for long-term success. To know how important they
With dozens of ways to create or enhance a product, choosing the right method can be challenging. The issue becomes more complex when you consider the fact that it can be difficult to choose the right product idea from a myriad of conflicting options. But there’s a way out of the fog. Read this article
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