What do Slack and WhatsApp have in common? They are both native mobile apps that changed how people communicate. These apps have also attracted big-ticket investments. Salesforce acquired Slack for over $27 billion, while Facebook parent firm Meta bought WhatsApp for a cool $19 billion. These native apps started as ideas in visionaries’ heads. WithRead More

You’ve probably heard the words “product manager” and “project manager” thrown around in top business circles. And for good reason. A study indicates that a highly-competent product manager could increase profits by 34.2%. Research by top consultancy firm McKinsey also shows that most senior executives consider strong project management a main priority in planning forRead More

In a world where more users tend to increase app-based incomes, every extra eyeball that sees your app counts. With around 5 million apps on Google Play and the Apple App Store in 2022, it isn’t enough to just put your app on the market and spread the word about it. If you rely solelyRead More