Maria Krisette Lim is a Content Marketing Specialist at Appetiser Apps. She has more than 13 years experience in producing content on the web and print ads. Krisette has a BSBA degree major in Business Management and Entrepreneurship. When she's not tinkering with words and punctuation, she's either curled up with a book while sipping hot tea, playing with her toddler or tinkering website builders.
Retail has come to mobile devices. From bulky cash registers to cashless payments, the industry has come a long way. All the more, it becomes convenient to sell anything and anywhere. Thanks to retail mobile apps, you can run your retail business with a few taps, whether on a smartphone or tablet. Need to check
Shopping isn’t bound by space and time. With a few taps on a smartphone, you can buy anything and everything. That’s how the internet has transformed how consumers shop. Shopping malls and boutiques are available right in front of your screen. They are also presented through Shopify eCommerce stores that you simply can’t ignore. Let
Do you have a Shopify store that’s not reaching its full potential? That can be really frustrating. But there’s one amazingly simple solution to elevate the shopping experience: turn your Shopify store into a mobile app. Mobile apps are becoming complementary platforms of web stores. When used correctly, they can be an incredibly powerful tool
Do you remember life before smartphones and mobile apps? It’s hard to imagine functioning without them now, right? Let’s face it, life would be different today without them both. These days, mobile apps offer a new dimension to your routine, whether tracking steps using a health and fitness app or ordering a healthy meal. Believe
Do you want to give your mobile app users the absolute best customer experience they’ve ever had? Welcome to the new world of customer experience automation. Leveraging automated processes through artificial intelligence and machine learning can improve customer app retention and satisfaction. In fact, if you’re not using automation, it’s high time to do so
I can just imagine you want exact figures as we delve into app marketing cost breakdown. Expect ballpark estimates and average marketing expenses, as there are several factors to consider, like per project or package, fixed, or per hour rate in each app marketing strategy. After all, for your mobile app to gain visibility, it
Imagine if you could make app users interested in your app and use it even just once a week. That’s already a surefire win. It’s because 90% of users who do this will likely stick around. And one way to close the loop between engagement and success is through gamification. The science behind it proves
Time is the currency of stellar customer service. Why? Forrester Research tells us 77% of customers say valuing their time is the most important thing a company can do regarding customer service. To ensure you’re offering the best mobile app customer support, you must learn how to give users the five-star experience they deserve—especially on
Here’s the hard truth: more than one in every two mobile apps that users install within 30 days are deleted. Source: Appsflyer Imagine you have a small window of opportunity to capture attention and keep them engaged in the first month. But how can you do that? Enter in-app messaging. These contextual in app messages
Curious how users interact with your app? Well, the first step to understanding where your product stands today is through mobile analytics. The average business analyzes 37%-40% of its data, and those who leverage big data solutions increase their profits by an average of 8%. 💡 That said, without metrics, your marketing efforts are based
