Jesus Carmelo Arguelles, aka Mel, is a Content Marketing Specialist by profession. Though he holds a bachelor's degree in business administration, he also took courses in fields like computer troubleshooting and data analytics. He also has a wealth of experience in content writing, marketing, education, and customer support. Outside office hours, he finds deep joy in reading, traveling, and photography.
You can’t afford to stand still in the fast-paced world of business. Even big companies like Blockbuster died out due to their inability to grow. The uncertainty of the global economy and international politics makes growth even more vital. Cost-effectively growing your business is called scaling. Ready to become the next startup scaling champ like
Apps are like nets. They make effective tools in helping businesses catch their big fish — be it nailing an ambitious internal goal or beating a top competitor. Case in point: Amazon. At some point, Jeff Bezos’ brainchild threatened to end Google’s dominance. Undoubtedly, mobile apps can be so innovative they can turn the world
Picture this: You’re excited about the fact that you just launched your app or website. At first, many people view your site or download your app. But months passed, and people started dropping out. You’ve tried all sorts of marketing strategies, like search engine optimization and app store optimization, to keep users and visitors interested.
Did you know that NOT ALL business financing requires cash payment? Startups, in particular, can take advantage of unconventional financing arrangements. These flexible payment options come in handy, especially during external shocks like pandemics and economic crises. I have classified startup funding options into four unique ways you could pay for them. Once you realize
The world of mobile apps is like a mega shopping mall on steroids. Countless app developers and publishers fight for attention among the 9 million apps available worldwide. How should you approach the right app pricing strategy if you’re an aspiring app publisher entering the game? Do you opt for affordability to attract more users?
What does the person next to you and Jeff Bezos have in common? Believe it or not, both can cook up the next big tech idea. We’re living in the age of tech startups. Ideas that are new and workable could become the next life-changing app, device, or service — especially with investor money flowing
Did you know that Apple co-founder Steve Jobs was a sculptor and a passionate artist? He’s a rare breed who understands the intersection of technology and liberal arts. Jobs believed technology must be combined with art to create meaningful and impactful products. His ethos turned Apple from a garage business to the two trillion-dollar company
App design and development have improved lives through conveniences like quick messaging, safe online bill payments, and even games that both educate and entertain. A Texas A&M University study even highlights the impact apps have on businesses. It reveals that app users buy 34% more items than non-app users. Regardless of how you benefit from
Mobile apps have played a big role in the growth of businesses. According to Broadband Search, around half of all Internet traffic in 2021 came from mobile phones, with e-commerce transactions worldwide amounting to USD 5.2 trillion in 2021. Source: Broadband Search Taking advantage of this huge online market requires certain skills, one of which
